The Voice of Love
Bigtime is the caramel-brown bear with a heart for everyone. Known by his signature black beard and the affirmation he wears on his bandana, he leads his family and friends with one simple, powerful message: Choose Love Over Hate.
Bigtime the Encouraging Bear is a children's empowerment, education and merchandise brand built to spread love and positivity throughout underserved communities. Through plush toys, books, classroom resources and live events, Bigtime and his family teach children the life lessons that help them grow into kind, confident, peaceful people.
What We Stand For
Every character carries a lesson — wisdom, gentleness, love, vision, joy, peace, awareness, strength and street-smarts. Together they help children make good choices, treat others with kindness and believe in themselves.